[国际新闻] “耶稣喝可乐” 可口可乐公司表不满

日月光

意大利一部宗教电影出现耶稣基督喝罐装可乐的情节和画面，梵蒂冈教廷看了并没意见，反倒引起了可口可乐公司不满。$ t+ @9 ~0 ^8 [

+ d4 s0 k1 @; |% r- @8 ]% w+ ]　　这部名叫“距耶路撒冷七公里”的影片将于本周五耶稣受难日当天在意大利上映。电影以虚构手法讲述耶稣基督于21世纪在中东传教和生活的情况，传教期间，他在沙漠遇上男主角福特，还喝了罐装可口可乐。
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　　意大利可口乐公司看到影片后，去函投诉，指不能接受电影公司未经授权使用其旗下品牌。
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　　但该电影导演马拉蓬蒂说，这部电影在梵蒂冈上映时颇获好评，耶稣喝可乐一幕亦没引起教廷反感，并说电影凸显了耶稣是历来最伟大的传道人，可口可乐公司的反应让他难以理解。0 R' D+ d1 B4 r0 u! ^2 A1 W

# |0 A$ F" s) |+ ]9 W% p( KJesus could turn water into wine, but he certainly didn't drink Coca-Cola.人在德国 社区5 D. N, |; e/ q( P: Q

  V1 b& Z3 X9 j) M% f5 e% K( [$ XAt least according to Coca-Cola Italia, a division of the soda-maker that has moved to stop an Italian filmmaker from releasing a modern-day version of the life of Christ that features Jesus polishing off a can of Coke, the Times of London reports.- d5 S" D4 c% ]) Y) }, E6 [4 z

5 v# z+ b2 x; U; {7 R5 D" vIn Claudio Malaponti's "Seven Kilometers From Jerusalem," Jesus drinks the soft drink during a dusty Jeep ride through the desert.8 [+ v/ P/ @1 X8 V& e7 z9 P

% A& C( n/ Z, Q- C* m! ECoca-Cola Italia wants the scene to be cut before the film's Friday release. It's a demand the filmmaker thinks is ridiculous.& ]$ x. `; e: k5 V) N
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“The Pope did not object to the Coca-Cola scene," Malaponti said. "It is a coherent part of a film in which Jesus is portrayed as the greatest communicator of all time. This is a profoundly religious film.”  T  V+ a  M8 D, L: k1 T* S2 Y' T
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But company officials are adamant that the scene portrays the soda-maker in a negative light. "We are not interested in this kind of product placement," a spokeswoman for the company told the paper.